Nov 24 2013
At 25, Alban Guyot has fitted his company raised € 455,000 and marketed its first product. "This is a great adventure," enthuses the young man. At the head of MyKompany, he wants to share her experience with others and let their creative opportunity. In October, it launched MyKomunity the first "social game" dedicated to innovation. The first good ideas were selected Friday.
Launched on October 25, MyKomunity is a platform where users can submit their ideas for innovative products and develop progressively the five levels that make up the game's first stage lasts thirty days and allows inventors to "work around their idea, "while collecting the reactions of others" Mykers "members of the community. After a month, if they feel that the idea is worth developing, it enters the "desktop manufacturing".
The user then assigns the rights to its product MyKompany in exchange for 2% of annual net sales if the idea is marketed. MyKompany then takes market research and feasibility studies, as well as work on product positioning. It is why surrounded by forty specialized companies. If all lights are green, the production is launched and the product is sold on the commercial site MyKompany.
A CDI key
The idea of launching MyKomunity emerges when Alban Guyot eventually develop the "Mykee" keyring intelligent. "With the help of various partners and suppliers, we managed to make marketable Mykee in record time. I wanted to replicate this process on an industrial scale. "The open innovation is booming and the market of" social "and" serious games "(video games for educational or informative purposes) experiencing an unprecedented boom. Alban Guyot is betting "mix the two markets." With five employees, including a video game creator, they imagine MyKomunity a "social game for product innovation."
But this is not all. As in any game, there is a prize. For the most dynamic MyKers completing the game, a CDI in MyKompany is the key, paid 25,000 euros per year and involves a laptop. Alban Guyot explains that "if he comes to the end of all levels who climb in difficulty, then the MyKer knows our business and operations", which greatly reduces the cost of training future employee. MyKompany hopes to hire one to four people next year.
"We can expect a turnover of € 25 million in five years"
Alban Guyot, founder MyKompany
After less than a month of existence, MyKomunity already has a hundred members and collected 88 ideas. A project of tights that do not Susceptible and wine cellar connected to know when you taste his wines have been welcomed by the community and should integrate the production office. They could be part of "two to three products" Alban Guyot wishes to market in 2014. Several business schools and companies have also shown interest. The concept could be transformed into a customizable white label in the environment for internal projects.
Alban Guyot welcomes this craze, which confirms its outlook. The entrepreneur aims to become "a recognized innovation society" within five years and hopes to count "thirty collaboreurs" at the end of this period. He will begin to raise one million euros next year. "Collaborative innovation and made in France were booming, we can expect a turnover of € 25 million in 2018" against about 150,000 euros this year. "Our main competitor, American Quirky1, managed to raise $ 26 million. It is possible! "